5 reasons why you should enter your startup into award ceremonies?

Being nominated for an award is an incredibly rewarding feeling. Not only are awards a recognition of the hard work you’ve put into building your business, but they are also a fantastic way of increasing visibility of your startup and potentially generating further revenue.

Here are our top 5 reasons why you should nominate your startup for an award:

1. Recognition for your hard work

The main reason your startup exists today is because of your drive, dedication and determination in growing your business. Starting a business is not an easy task so why shouldn’t your efforts be acknowledged. This is particularly the case if you’ve created something new or different to others in the market. Nominating your startup for an award is one way in which your startup can receive the appreciation it deserves. You will also find that this…

2. Joy will be shared by your friends & family, staff and even customers

Being nominated for an award is something for everyone to be proud of. For staff members the award will boost morale and provide recognition of their contribution towards your shared success. It may encourage them to strengthen their efforts as they are not just representing a startup, they are now representing an award-winning start up. This may also be reflected in customer attitudes. Customer expectations of an award-winning business are likely to be higher and this alone may persuade your customers to choose your business over that of a competitor. This is one of the ways in which an award can…

3. Strengthen your credibility

Being nominated, shortlisted or winning an award can considerably boost your credibility. Customers are likely to feel more confident when engaging with your business and this can be useful for a variety of reasons including: securing new custom, entering new markets and securing further funding. Your award-winning status lets your customers know that your product or service is a leader in its field and one to watch out for as your startup has been…

4. Recognised by market leaders and influential judges

The judging panel will likely be comprised of various influential individuals be these for startups in general, leaders in your field or other valuable business leaders in finance or marketing for example. By nominating your business, you are able to showcase your business to these influential individuals who may be able to open doors for your business and also…

5. Increase visibility of your business

Being shortlisted or winning an award is definitely something to shout about. This is something which the awards organisers will do themselves through their own social media and marketing channels.  This is not only limited to the organisers but judges, attendees and sponsors of the awards ceremony also provide further showcasing opportunities. Promoting your business through their networks could lead to new customers, networking or B2B sales opportunities. You should also proudly advertise your new award-winning status on your social media, website, newsletter, on the product itself, and in the press.

Nominating your startup for an award has numerous benefits for both yourself and your business. To help get you started, X-Forces Enterprise businesses funded by the Start Up Loans Company are eligible to enter the Startup Awards for free (saving £50). To enter, follow this link: https://startups.co.uk/startups-awards/the-start-up-loans-company-entry-form/

X-Forces Enterprise also announced our partnership with the Soldering On Awards this month. To nominate an individual or business for a Soldering On Award, follow this link: http://www.soldieringon.org/2019-award-categories/